市場調查報告書
商品編碼
1154847
全渠道零售解決方案全球市場規模、份額、行業趨勢分析報告:按組件、按渠道(商店購物、在線交付、店內提貨)、用戶、部署、地區、展望和預測2022-2028Global Omni-channel Retail Solutions Market Size, Share & Industry Trends Analysis Report By Component, By Channel (In-store Shopping, Online Home Delivery, In-store Pickup), By End-Use, By Deployment, By Regional Outlook and Forecast, 2022 - 2028 |
到 2028 年,全渠道零售解決方案的全球市場規模預計將達到 135 億美元,預測期內復合年增長率為 13.4%。
此外,我們還幫助貿易公司以有效和高效的方式擴大業務。全渠道市場的擴張在很大程度上是由全渠道零售解決方案將所有相關數據點和信息整合到一個平台的能力所推動的。此外,它使客戶能夠以最合適的方式快速、輕鬆地獲得服務和商品。
由於消費者行為的運作方式,整體重點正在從品牌體驗轉移到品牌忠誠度。留住現有客戶很重要,因為獲得新客戶的成本很高。做到這一點的一種方法是不僅提供客戶需要的東西,而且提供客戶需要的東西,在他們需要的時候,並且只在他們需要的時候提供。
COVID-19 影響分析
COVID-19 的爆發對世界各地的多家公司造成了嚴重損害。由於大流行病的突然出現,一些經濟體已經瓦解。由於這些封鎖,許多製造商都遭受了重大損失。此外,供應鏈中斷,造成供需缺口。然而,在大流行期間,市場參與者開始採取改變以符合大流行的要求,迫使他們將業務轉移到互聯網上。全渠道零售解決方案市場的擴張是由對電子商務解決方案不斷增長的需求推動的,這推動了全渠道零售商務平台的採用。
市場增長因素
提高客戶滿意度並減少停滯
全渠道系統顯示所有渠道的庫存數據,減少庫存未售出的可能性。這降低了存儲成本和機會成本。無盡的過道方法是跨渠道庫存管理最有效的應用之一。此類業務允許店內買家瀏覽在線庫存,並將商品送貨上門或在其他地方提貨。
此外,投資於客戶體驗會對您的利潤產生重大影響。企業可以通過利用全渠道零售解決方案顯著提高他們的底線。
先進家電的快速普及
除了智能手機的普及,全球越來越多的互聯網用戶也是在線平台銷售額強勁增長的原因之一。因此,全球全渠道零售平台的擴張產生了直接影響。此外,隨著互聯網和技術的快速發展,5G 部署也在全球範圍內顯著增加。此外,5G 網絡就緒設備的開發將影響 5G 部署,帶來增強的連接性和復雜應用的增加。
市場約束
缺乏跨庫存的可見性
全渠道零售解決方案市場增長的主要障礙之一是庫存缺乏透明度。傳統的單渠道零售模式完全依賴實體或在線銷售,而多渠道零售模式(也稱為全渠道零售)為客戶提供了更大的便利。另一方面,由於從各種來源分析的數據量巨大,同步多個數據的問題正在增加。
組件視角
全渠道零售解決方案市場按組件劃分為解決方案和服務。 2021 年,服務部門在全渠道零售解決方案市場中佔據了很大的收入份額。這種擴展是全渠道零售解決方案等服務產品的結果,這些解決方案可以在專業服務的幫助下輕鬆與最終用戶的現有系統集成。現代客戶要求跨所有渠道和設備進行完美交互。
訂單管理的前景
全渠道零售解決方案市場細分為訂單管理、倉儲和庫存管理、CRM、POS、促銷規劃、分析等。在解決方案領域,訂單管理領域的銷售份額最高。這是一家全渠道零售解決方案提供商,提供跨多個銷售渠道的數據和報告等功能,包括在線退貨、訂單管理、實體店、社交媒體平台、網站和在線市場。被認為是由於
渠道視角
按渠道劃分,全渠道零售解決方案市場分為在線配送、店內提貨、店內購物等。到 2021 年,在線交付部分將在全渠道零售解決方案市場中佔據重要的收入份額。普遍數字化、對非接觸式運輸的高需求、不斷變化的消費模式、全渠道參與渠道、客戶對便利和速度的需求不斷增加等都推動了在線送貨上門市場的擴張。
最終用戶的市場展望
全渠道零售解決方案市場按最終用戶細分為快速消費品、服裝和鞋類、消費電子產品、醫院等。到 2021 年,消費電子領域將佔據全渠道零售解決方案市場的重要收入份額。這種擴張是由於智能手機的使用越來越多以及其他電子設備的採用。幾個著名的市場參與者已經實施了各種技術,包括合作夥伴關係和收購,以增強他們的產品供應。
部署前景
全渠道零售解決方案市場根據部署分為本地和雲端。到 2021 年,內部部署部分將在全渠道零售解決方案市場中佔據最大的收入份額。本地系統提供集成、可靠性和可定制性。借助專業服務,您可以充分利用本地系統定制選項。在本地安裝全渠道零售解決方案所需的硬件和軟件。
區域展望
按地區分析了北美、歐洲、亞太地區和 LAMEA 的全渠道零售解決方案市場。到 2021 年,北美將在全渠道零售解決方案市場中佔據最大的收入份額。為了應對快速全球化和商業化,該地區的零售商越來越多地採用全渠道商務解決方案。一些行業參與者正在改進他們的產品以支持新的消費者體驗。
合作夥伴關係是市場進入者採取的主要策略。根據基數矩陣中的分析,Oracle Corporation、SAP SE、IBM Corporation 和 Salesforce, Inc. 是全渠道零售解決方案市場的先驅。 Cognizant Technology Solutions Corp.、Infosys Ltd. 和 Toshiba Corporation 等公司是全渠道零售解決方案市場的主要創新者。
The Global Omni-channel Retail Solutions Market size is expected to reach $13.5 billion by 2028, rising at a market growth of 13.4% CAGR during the forecast period.
The omni-channel retail solution refers to the practice of integrating traditional and online sales channels. Customers are provided with a seamless shopping experience owing to omni-channel retail, which streamlines the connection between offline and online purchasing channels. Omni-channel solutions offer retailers a centralized data point from which they can obtain a centralized picture of their consumers, finances, inventory, and any other information they choose.
Traditional retailers have responded to the rapid growth of technology by diversifying their product offerings across different platforms. They are no longer limited to providing goods and services exclusively within their physical stores. Omni-channel retail solutions are able to consolidate the data from all of the platforms into a single location, which makes it simpler for merchants to keep track of everything and provides their customers with a more upscale shopping experience.
Additionally, it helps merchants to expand their enterprises in a way that is both effective and efficient. The expansion of the omni-channel market is being driven in large part by the capacity of omni-channel retail solutions to consolidate all relevant data points and information into a single platform. In addition to this, it enables customers to rapidly and easily acquire services and products in the manner that is most appropriate and conducive.
Because of the mechanics of consumer behavior, the entire focus has changed toward brand loyalty as well as the experience of the brand. Because of the significant expenses associated with acquiring new customers, it is critical to maintaining existing customers. One way to do this is to not only give customers what they require but also provide them with what they need when and when they need it.
COVID - 19 Impact Analysis
The COVID-19 outbreak caused severe damage to various businesses all over the world. Several economies were demolished as a result of the abrupt emergence of the pandemic. Due to these lockdowns, various manufacturers suffered significant losses. In addition, the supply chain was also hampered, which created the demand-supply gap. However, in the middle of the pandemic, market players initiated to adopt changes in order to comply with pandemic requirements, which compelled them to shift their businesses over to the internet. The expansion of the omni-channel retail solutions market is being driven by the increasing demand for e-commerce solutions, which in turn is propelling the adoption of retail omni-channel commerce platforms.
Market Growth Factors
Reduced stagnancy along with higher customers satisfaction
Omnichannel systems exhibit stock data throughout channels, reducing the likelihood of unsold goods. Thus, storage and opportunity expenses are reduced. The endless aisle approach is one of the most effective applications of cross-channel inventory management. These businesses enable in-store buyers to explore online inventory and have things shipped to their homes or picked up at a separate location.
In addition, investing in customer experience can have a significant impact on revenue. Businesses can significantly increase their revenue by leveraging the omni-channel retail solutions.
Rapidly increasing penetration of advanced consumer electronics
The growing adoption of smartphones as well as the increasing number of people with access to the internet across the world are two factors that are contributing to the robust expansion of sales conducted via online platforms. The expansion of the platform for omni-channel retail all over the world is directly impacted as a result of this. Moreover, with the rapid advancement of the internet and technology, the adoption of 5G is also increasing significantly throughout the world. In addition, the development of devices that are compatible with 5G networks would affect the adoption of 5G, which will result in enhanced connection and additional complex applications.
Market Restraining Factors
A lack of visibility throughout the inventory
One of the major stumbling blocks in the growth of the omni-channel retail solutions market is the lack of transparency throughout inventories. When compared to the conventional single-channel retail model, in which businesses rely solely on either physical or online selling of products, the multi-channel retail model, also known as omnichannel retailing, offers customers a greater degree of convenience. On the other hand, because there is such a large quantity of data to be analyzed from a variety of sources, it has resulted in an increase in the number of problems associated with synchronizing multiple data sets.
Component Outlook
On the basis of Component, the Omni-channel Retail Solutions Market is bifurcated into Solution and Service. In 2021, the services segment garnered a substantial revenue share of the omni-channel retail solutions market. The expansion is a result of service offerings, including omni-channel retail solutions that are readily integrated with end-users' existing systems with the aid of professional services. In addition, modern customers demand flawless interactions across all channels and devices.
Order Management Outlook
On the basis of order management, the Omni-channel Retail Solutions Market is bifurcated into Order Management, Warehouse/Inventory Management, CRM, Point of Sale, Promotion Planning, Analytics, Others. In the solutions segment, the order management segment witnessed the highest revenue share of the market. The rise can be attributed to the capabilities that omni-channel retail solutions providers, such as online returns, order management, and data & reporting across many sales channels, such as physical locations, social media platforms, websites, and online marketplaces.
Channel Outlook
By Channel, the Omni-channel Retail Solutions Market is segmented into Online Home Delivery, In-store Pickup, In-store Shopping, and Others. In 2021, the online home delivery segment garnered a substantial revenue share of the omni-channel retail solutions market. The general switch to digital, the high demand for contactless shipments, shifting consumption patterns, omni-channel engagement channels, and growing customer demands for convenience and speed have all accelerated the expansion of the online home delivery market.
End-Use Outlook
Based on End-User, the Omni-channel Retail Solutions Market is categorized into FMCG, Apparel & Footwear, Consumer Electronics, Hospitality, and Others. In 2021, the consumer electronics segment acquired a significant revenue share of the omni-channel retail solutions market. The expansion can be attributed to the increasing use of smartphones and the increasing adoption of other electronic devices. Several prominent market players are implementing a variety of techniques, including alliances and acquisitions, to enhance their product offerings.
Deployment Outlook
Based on Deployment, the Omni-channel Retail Solutions Market is divided into On-premise and Cloud. In 2021, the on-premises segment acquired the largest revenue share of the omni-channel retail solutions market. On-premises systems provide integration, dependability, and customization. Additionally, with the assistance of professional services, businesses can maximize the benefits of the customization options of on-premise systems. In an on-premise deployment option, an omni-channel retail solution's required hardware and software would be installed.
Regional Outlook
Region-wise, the Omni-channel Retail Solutions Market is analyzed across North America, Europe, Asia-pacific, and LAMEA. In 2021, North America accounted for the largest revenue share of the omni-channel retail solutions market. In response to rapid globalization as well as commercialization, retailers in the region have increasingly adopted omni-channel commerce solutions. Several industry companies are improving their product offerings in order to support new consumer experiences.
The major strategies followed by the market participants are Partnerships. Based on the Analysis presented in the Cardinal matrix; Oracle Corporation, SAP SE, IBM Corporation, Salesforce, Inc. are the forerunners in the Omni-channel Retail Solutions Market. Companies such as Cognizant Technology Solutions Corp., Infosys Ltd., Toshiba Corporation are some of the key innovators in Omni-channel Retail Solutions Market.
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include NCR Corporation, Diebold Nixdorf, Inc., Infosys Limited, Toshiba Corporation, Oracle Corporation, SAP SE, IBM Corporation, Cognizant Technology Solutions Corporation, Salesforce.com, Inc. and Infor, Inc. (Koch Industries).
Recent Strategies Deployed in Omni-channel Retail Solutions Market
Partnerships, Collaborations and Agreements:
Sep-2022: Infosys entered into a partnership with Microsoft Cloud, a cloud computing service of Microsoft. With this partnership, the companies aimed to allow retail businesses to instantly redefine customer experiences, amplify systems, and renew processes through the cloud and data.
Sep-2022: Toshiba partnered with Grupo Exito, a South American retail company. This partnership aimed to deploy self-checkout technology throughout Grupo Exito's stores.
Jun-2022: Oracle entered into a partnership with Komax, a globally active technology company. Under this partnership, the companies aimed to launch a range of services built on Oracle Retail Xstore Office, Oracle Retail Xstore Point-of-Service, Oracle Retail Order Broker, and Oracle Retail Customer Engagement, throughout brick-and-mortar stores of Komax across Peru and Chile. In addition, it would also allow retailers to provide enhanced customer service.
Mar-2022: IBM joined hands with Acuver Consulting, IT Services, and Consulting. Through this collaboration, the companies aimed to help M&S India in deploying an omnichannel order management system with reduced to-the-market time, effective order fulfillment capabilities, as well as enhanced customer experience.
Jan-2022: SAP entered into a partnership with dunnhumby, a leader in Customer Data Science. Under this partnership, the companies aimed to aid retailers in integrating cutting-edge customer insights into their merchandising as well as marketing programs. In addition, this partnership would also facilitate retailers in making faster decisions centered on the customer to offer a more personalized customer experience in-store as well as at home.
Jan-2022: NCR Corporation collaborated with Google Cloud, a suite of cloud computing services. Through this collaboration, the companies aimed to aid retailers throughout the world with the launch of cloud capabilities, like machine learning and AI, as well as additional platforms. In addition, it would offer retailers access to the leading tools along with seamless flexibility in provide to offer unprecedented in-store experiences for customers.
Dec-2021: Infosys teamed up with Packable, a leader in e-commerce. Following this collaboration, the companies aimed to integrate the capabilities of Infosys Equinox into Packable's Packable IQ intending to strengthen the ability of Packable in order to provide innovative, agile, and engaging D2C-in-a-box service.
Dec-2021: Infor partnered with OFFICE, a leader in fashion footwear. Under this partnership, the companies aimed to deploy Infor CloudSuite Fashion in order to help OFFICE in streamlining complex processes throughout warehousing, merchandising, planning, and allocations for improved business efficiency.
Nov-2021: Infor partnered with SNS and AlMalki Group. Following this partnership, the companies aimed to install the Infor WMS warehouse management system's latest versions in order to offer in-depth experience and expertise to enable the company to meet its digitalization strategy while also complying with its warehouse management goals.
Sep-2021: Diebold Nixdorf collaborated with Conad Nord Ovest, a leading retail trade business. Through this collaboration, the companies aimed to accelerate the deployment of self-checkout solutions within Conad's stores.
Jun-2021: IBM collaborated with GK Software, a cloud services vendor. Under this collaboration, the companies aimed to accelerate advanced and cutting-edge retail built over the hybrid cloud technology from Red Hat and IBM. Moreover, this collaboration would also help businesses in quickly innovate and adopt the digital era.
May-2021: Diebold Nixdorf partnered with BP, an integrated oil and gas company. Under this partnership, Diebold would offer its integrated solution, DN AllConnect ServicesSM, to BP in order to enable the transformation of its journey by lowering its operational complexity.
Apr-2021: Cognizant joined hands with Inchcape, a retail leader in the Uk. With this partnership, the companies aimed to aid businesses in digitally transforming their accounting and finance services and infrastructure. Furthermore, Cognizant would accelerate new efficiencies while also identifying business insights to allow Inchcape to make smarter and faster business decisions.
Product Launches and Product Expansions:
Aug-2022: Salesforce launched Composable Storefront, a fully-customizable headless digital storefront. This solution aimed to offer the ability to customers to make site modifications with the flexibility and speed required to accelerate conversions, sales, and basket size in order to reduce costs.
Jan-2022: Toshiba introduced new capabilities in its ELERA, a unified commerce platform. With this product expansion, the companies aimed to expedite retailer digital transformation with an interconnected, agile, and highly adaptable technology.
Sep-2021: Infosys unveiled the Equinox platform. This product launch aimed to aid businesses in delivering secure personalized and hyper-segmented omnichannel commerce experiences to B2B as well as B2C customers.
Jan-2021: Toshiba released Elera, a unified commerce platform. Following this launch, the company aimed to aid retailers in rapidly incorporating functionality as well as features without the requirement for re-platforming. Furthermore, this solution would also address the gap between the web and stores.
Jan-2021: Diebold Nixdorf rolled out the Series Easy, a range of self-service solutions. With this launch, the companies aimed to aid retailers in designing, enabling and operating respective staff and consumer experiences.
Oct-2020: SAP launched the SAP Customer Data Platform, an advanced CDP. This solution aimed to enable businesses to redefine the customer experience throughout every engagement spanning from marketing and commerce to service and sales.
Acquisitions and Mergers:
Nov-2020: SAP acquired Emarsys, a leader in omnichannel customer engagement. Through this acquisition, the company aimed to complement its Customer Experience offerings in order to develop a new standard of digital commerce management. Moreover, this acquisition would also offer significantly personalized omnichannel engagements in real time to aid businesses in ensuring impactful and relevant engagement.
Oct-2020: Salesforce took over Mobify, a Technology Solutions provider. This solution aimed to enable the infrastructure to scale, host, secure, and monitor retail Salesforce e-commerce storefronts. It would allow a variety of applications and devices to link to the back-end systems of a Salesforce user for inventory, content management, inventory, payment, and fulfillment.
Market Segments covered in the Report:
By Component
By Channel
By End-Use
By Deployment
By Geography
Companies Profiled
Unique Offerings from KBV Research
8.1.5.1.1.1 US Omni-channel Retail Solutions Market by Solution Type
8.1.5.2.1.1 Canada Omni-channel Retail Solutions Market by Solution Type
8.1.5.3.1.1 Mexico Omni-channel Retail Solutions Market by Solution Type
8.1.5.4.1.1 Rest of North America Omni-channel Retail Solutions Market by Solution Type
8.2.5.1.1.1 Germany Omni-channel Retail Solutions Market by Solution Type
8.2.5.2.1.1 UK Omni-channel Retail Solutions Market by Solution Type
8.2.5.3.1.1 France Omni-channel Retail Solutions Market by Solution Type
8.2.5.4.1.1 Russia Omni-channel Retail Solutions Market by Solution Type
8.2.5.5.1.1 Spain Omni-channel Retail Solutions Market by Solution Type
8.2.5.6.1.1 Italy Omni-channel Retail Solutions Market by Solution Type
8.2.5.7.1.1 Rest of Europe Omni-channel Retail Solutions Market by Solution Type
8.3.5.1.1.1 China Omni-channel Retail Solutions Market by Solution Type
8.3.5.2.1.1 Japan Omni-channel Retail Solutions Market by Solution Type
8.3.5.3.1.1 India Omni-channel Retail Solutions Market by Solution Type
8.3.5.4.1.1 South Korea Omni-channel Retail Solutions Market by Solution Type
8.3.5.5.1.1 Singapore Omni-channel Retail Solutions Market by Solution Type
8.3.5.6.1.1 Malaysia Omni-channel Retail Solutions Market by Solution Type
8.3.5.7.1.1 Rest of Asia Pacific Omni-channel Retail Solutions Market by Solution Type
8.4.5.1.1.1 Brazil Omni-channel Retail Solutions Market by Solution Type
8.4.5.2.1.1 Argentina Omni-channel Retail Solutions Market by Solution Type
8.4.5.3.1.1 UAE Omni-channel Retail Solutions Market by Solution Type
8.4.5.4.1.1 Saudi Arabia Omni-channel Retail Solutions Market by Solution Type
8.4.5.5.1.1 South Africa Omni-channel Retail Solutions Market by Solution Type
8.4.5.6.1.1 Nigeria Omni-channel Retail Solutions Market by Solution Type
8.4.5.7.1.1 Rest of LAMEA Omni-channel Retail Solutions Market by Solution Type
List of Figures