健康市場上通訊業者的策略

通訊業者，為了增加收入在其他領域找尋新機會，數位醫療是其中之一。

本報告提供全球數位健康市場上通訊業者的策略趨勢相關分析，數位健康市場目前的傾向和主要促進、阻礙因素，價值鏈結構及其中的通訊業者的地位，數位健康領域主要的數位技術等調查，主要業者的簡介 (定位、價值鏈、組合等) 和活動案例，對預定進入企業的建議等彙整資訊，為您概述為以下內容。

目錄

第1章 摘要整理

第2章 數位健康市場概要

• 數位健康定義
• 數位健康的類別
• 數位健康市場趨勢與促進因素
• 數位健康市場課題

第3章 醫療市場上通訊業者的地位

• 數位健康的價值鏈
• 醫療領域的數位技術所扮演的角色
• 各國的法規環境

第4章 企業分析

• Orange
• Deutsche Telekom
• Telefonica
• Vodafone
• Verizon
• Telus
• SK Telecom
• 通訊業者的醫療事業概要
• 數位健康市場上主要通訊業者的活動

第5章 詞彙表

Summary

Telecom operators are looking for new opportunities in other sectors to increase their revenues, and digital healthcare is one of them.

This report provides an overview of the digital health market , including the value chain and the positions of telcos across the value chain. It also analyses the activity and strategy of selected telcos in the healthcare market

The objectives of this report cover the following key questions and areas:

• What are the current trends in the digital health market? What are the market drivers and challenges ?

• How are telcos positioning themselves in the digital health value chain ?

• What are the key digital technologies in the digital health sector ?

The report includes case studies on the healthcare strategies of selected telcos, including their positioning, value proposition and digital health portfolios .

It summarises the key findings for telcos looking to enter the healthcare sector.

Table of Contents

1. Executive Summary

2. Overview of the digital health market

• Definition of digital health
• Digital health categories
• Digital health trends and drivers
• Digital health market challenges

3. Positioning of telecom operators in the healthcare market

• Digital health value chain
• The role of digital technologies in the healthcare sector
• National regulatory environments

4. Player analysis

• 4.1. Orange
• 4.2. Deutsche Telekom
• 4.3. Telefonica
• 4.4. Vodafone
• 4.5. Verizon
• 4.6. Telus
• 4.7. SK Telecom
• Overview on telecom operators' healthcare business
• 4.8. Activities of selected telcos in the digital health market

5. Glossary