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市場調查報告書
商品編碼
1314472

程序化廣告市場：按裝置類型（桌面、行動）、媒體類型（音訊廣告、數位顯示、DOOH）、平台類型分類 - 2023-2030 年全球預測

Programmatic Advertising Market by Device Type (Desktop, Mobile), Media Type (Audio Ads, Digital Display, DOOH), Platform Type - Cumulative Impact of COVID-19, Russia Ukraine Conflict, and High Inflation - Global Forecast 2023-2030
出版日期: | 出版商: 360iResearch | 英文 188 Pages | 商品交期: 最快1-2個工作天內

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全球程式化廣告市場預計將以 12.13% 的複合年成長率大幅成長，2023 年達到 40.5959 億美元，2030 年將達到 90.608 億美元。

FPNV定位矩陣

FPNV定位矩陣對於評估全球程序化廣告市場至關重要。透過檢查業務策略和產品滿意度的關鍵指標，我們對供應商進行全面評估，使您能夠根據您的特定需求做出明智的資訊。這種進階分析將供應商分為四個像限，並取得了不同程度的成功：前沿 (F)、探路者 (P)、利基 (N) 和重要 (V)。

市佔率分析

市場佔有率分析可以深入了解供應商在特定市場領域的當前地位。比較供應商對總收入、基本客群和其他關鍵指標的貢獻，可以幫助公司更好地了解他們在爭奪市場佔有率時的表現以及面臨的情況。該分析還揭示了特定行業的競爭程度、累積和合併的優勢以及研究基準年的合併特徵。

本報告提供了以下幾點見解：

1. 市場滲透率：提供有關主要企業所服務的市場的全面資訊。

2. 市場開發：提供有關利潤豐厚的新興市場的詳細資訊，並分析其在成熟市場的滲透率。

3. 市場多元化：提供有關新產品發布、開拓地區、最新發展和投資的詳細資訊。

4.市場趨勢：全面了解COVID-19、俄羅斯-烏克蘭衝突和高通膨的累積影響。

5.競爭評估與資訊：對主要企業的市場佔有率、策略、產品、認證、法規狀況、專利狀況、製造能力等進行綜合評估。

6. 產品開發與創新：提供對未來技術、研發活動和突破性產品開發的見解。

本報告回答了以下問題：

1. 程序化廣告的全球市場規模與預測是多少？

2. 在預測期內，COVID-19 對全球程序化廣告市場的阻礙因素和影響是什麼？

3. 在預測期內，全球程序化廣告市場需要投資哪些產品/細分市場/應用程式/領域？

4.全球程序化廣告市場的競爭策略是什麼？

5. 全球程序化廣告市場的技術趨勢和法律規範是什麼？

6.全球程序化廣告市場主要廠商的市佔率是多少？

7. 您認為哪些型態和策略舉措適合進入全球程序化廣告市場？

目錄

第1章 前言

第2章 調查方法

第3章 執行摘要

第4章 市場概況

第5章 市場洞察

  • 市場動態
    • 促進因素
      • 社群媒體服務日益普及
      • 企業對程序化廣告的需求增加
      • 消費者擴大使用行動裝置
    • 抑制因素
      • 由於行業複雜性而缺乏透明度
    • 機會
      • 公營和私人公司增加投資
      • 新興國家的需求增加
    • 任務
      • 自動化帶來的數位廣告詐騙風險
  • 市場趨勢
  • COVID-19 的累積影響
  • 俄羅斯-烏克蘭衝突的累積影響
  • 高通膨的累積效應
  • 波特五力分析
  • 價值鍊和關鍵路徑分析
  • 法律規範
  • 客戶客製化

第6章 依設備類型分類的程序化廣告市場

  • 桌面
  • 移動的

第7章 依媒體類型分類的程序化廣告市場

  • 音訊廣告
  • 數位顯示
  • 杜歐
  • 社群廣告
  • 影片廣告

第8章 依平台類型分類的程序化廣告市場

  • 自動保證
  • 有保障的私人市場
  • 即時購買
  • 無限制統一費率

第9章 美洲程式化廣告市場

  • 阿根廷
  • 巴西
  • 加拿大
  • 墨西哥
  • 美國

第10章 亞太程式化廣告市場

  • 澳洲
  • 中國
  • 印度
  • 印尼
  • 日本
  • 馬來西亞
  • 菲律賓
  • 新加坡
  • 韓國
  • 台灣
  • 泰國
  • 越南

第11章歐洲、中東和非洲程序化廣告市場

  • 丹麥
  • 埃及
  • 芬蘭
  • 法國
  • 德國
  • 以色列
  • 義大利
  • 荷蘭
  • 奈及利亞
  • 挪威
  • 波蘭
  • 卡達
  • 俄羅斯
  • 沙烏地阿拉伯
  • 南非
  • 西班牙
  • 瑞典
  • 瑞士
  • 土耳其
  • 阿拉伯聯合大公國
  • 英國

第12章競爭形勢

  • FPNV定位矩陣
  • 市佔率分析：主要企業
  • 競爭情境分析：主要企業

第13章上市公司名單

第14章附錄

  • 討論指南
  • 關於許可證和定價
Product Code: MRR-0355054AC4AB

The Global Programmatic Advertising Market is forecasted to grow significantly, with a projected USD 4,059.59 million in 2023 at a CAGR of 12.13% and expected to reach a staggering USD 9,060.80 million by 2030.

The Cumulative Impact of COVID-19, the Russia-Ukraine Conflict, and High Inflation is expected to have significant long-term effects on the Global Programmatic Advertising Market. The ongoing research considers the changes in consumer behavior, supply chain disruptions, and government interventions caused by the pandemic. Similarly, the report considers the ongoing political and economic uncertainty in Eastern Europe caused by the Russia-Ukraine Conflict and its potential implications for demand-supply balances, pressure on pricing variants, and import/export and trading. Additionally, the report addresses the impact of High Inflation on the global economy and details fiscal policies measuring and reducing its effects on demand, supply, cash flow, and currency exchange.

Market Segmentation & Coverage:

This research report categorizes the Global Programmatic Advertising Market in order to forecast the revenues and analyze trends in each of following sub-markets:

Based on Device Type, market is studied across Desktop and Mobile. The Desktop is projected to witness significant market share during forecast period.

Based on Media Type, market is studied across Audio Ads, Digital Display, DOOH, Social Ads, and Video Ads. The Social Ads is projected to witness significant market share during forecast period.

Based on Platform Type, market is studied across Automated Guaranteed, Private Marketplace Guaranteed, Real Time Buying, and Unreserved Fixed-Rate. The Private Marketplace Guaranteed is projected to witness significant market share during forecast period.

Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom. The Americas commanded largest market share of 38.74% in 2022, followed by Europe, Middle East & Africa.

Market Statistics:

The report provides market sizing and forecasts across 7 major currencies - USD, EUR, JPY, GBP, AUD, CAD, and CHF; multiple currency support helps organization leaders to make well-informed decisions. In this report, 2018 to 2021 are considered as historical years, 2022 is base year, 2023 is estimated year, and years from 2024 to 2030 are considered as forecast period.

FPNV Positioning Matrix:

The FPNV Positioning Matrix is essential for assessing the Global Programmatic Advertising Market. It provides a comprehensive evaluation of vendors by examining key metrics within Business Strategy and Product Satisfaction, allowing users to make informed decisions based on their specific needs. This advanced analysis then organizes these vendors into four distinct quadrants, which represent varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital(V).

Market Share Analysis:

The Market Share Analysis offers an insightful look at the current state of vendors in a particular market space. By comparing vendor contributions to overall revenue, customer base, and other key metrics, we can give companies a greater understanding of their performance and what they are up against when competing for market share. The analysis also sheds light on just how competitive any given sector is about accumulation, fragmentation dominance, and amalgamation traits over the base year period studied.

The report provides insights on the following pointers:

1. Market Penetration: Provides comprehensive information on the market offered by the key players

2. Market Development: Provides in-depth information about lucrative emerging markets and analyzes penetration across mature segments of the markets

3. Market Diversification: Provides detailed information about new product launches, untapped geographies, recent developments, and investments

4. Market Trends: Provides comprehensive understanding of the Cumulative Impact of COVID-19, the Russia-Ukraine Conflict, and the High Inflation

5. Competitive Assessment & Intelligence: Provides an exhaustive assessment of market shares, strategies, products, certification, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players

6. Product Development & Innovation: Provides intelligent insights on future technologies, R&D activities, and breakthrough product developments

The report answers questions such as:

1. What is the market size and forecast of the Global Programmatic Advertising Market?

2. What are the inhibiting factors and impact of COVID-19 shaping the Global Programmatic Advertising Market during the forecast period?

3. Which are the products/segments/applications/areas to invest in over the forecast period in the Global Programmatic Advertising Market?

4. What is the competitive strategic window for opportunities in the Global Programmatic Advertising Market?

5. What are the technology trends and regulatory frameworks in the Global Programmatic Advertising Market?

6. What is the market share of the leading vendors in the Global Programmatic Advertising Market?

7. What modes and strategic moves are considered suitable for entering the Global Programmatic Advertising Market?

Table of Contents

1. Preface

  • 1.1. Objectives of the Study
  • 1.2. Market Segmentation & Coverage
  • 1.3. Years Considered for the Study
  • 1.4. Currency & Pricing
  • 1.5. Language
  • 1.6. Limitations
  • 1.7. Assumptions
  • 1.8. Stakeholders

2. Research Methodology

  • 2.1. Define: Research Objective
  • 2.2. Determine: Research Design
  • 2.3. Prepare: Research Instrument
  • 2.4. Collect: Data Source
  • 2.5. Analyze: Data Interpretation
  • 2.6. Formulate: Data Verification
  • 2.7. Publish: Research Report
  • 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

  • 4.1. Introduction
  • 4.2. Programmatic Advertising Market, by Device Type, 2022 vs 2030
  • 4.3. Programmatic Advertising Market, by Media Type, 2022 vs 2030
  • 4.4. Programmatic Advertising Market, by Platform Type, 2022 vs 2030
  • 4.5. Programmatic Advertising Market, by Region, 2022 vs 2030

5. Market Insights

  • 5.1. Market Dynamics
    • 5.1.1. Drivers
      • 5.1.1.1. Growing popularity of social media services
      • 5.1.1.2. Rising demand for programmatic advertising by companies
      • 5.1.1.3. Increasing use of mobile devices among consumers
    • 5.1.2. Restraints
      • 5.1.2.1. Lack of transparency because of complexity in the industry
    • 5.1.3. Opportunities
      • 5.1.3.1. Growing investment by public and private companies
      • 5.1.3.2. Increasing demand from the emerging economies
    • 5.1.4. Challenges
      • 5.1.4.1. Risk of fraud in digital advertising due to automation
  • 5.2. Market Trends
  • 5.3. Cumulative Impact of COVID-19
  • 5.4. Cumulative Impact of Russia-Ukraine Conflict
  • 5.5. Cumulative Impact of High Inflation
  • 5.6. Porter's Five Forces Analysis
    • 5.6.1. Threat of New Entrants
    • 5.6.2. Threat of Substitutes
    • 5.6.3. Bargaining Power of Customers
    • 5.6.4. Bargaining Power of Suppliers
    • 5.6.5. Industry Rivalry
  • 5.7. Value Chain & Critical Path Analysis
  • 5.8. Regulatory Framework
  • 5.9. Client Customization

6. Programmatic Advertising Market, by Device Type

  • 6.1. Introduction
  • 6.2. Desktop
  • 6.3. Mobile

7. Programmatic Advertising Market, by Media Type

  • 7.1. Introduction
  • 7.2. Audio Ads
  • 7.3. Digital Display
  • 7.4. DOOH
  • 7.5. Social Ads
  • 7.6. Video Ads

8. Programmatic Advertising Market, by Platform Type

  • 8.1. Introduction
  • 8.2. Automated Guaranteed
  • 8.3. Private Marketplace Guaranteed
  • 8.4. Real Time Buying
  • 8.5. Unreserved Fixed-Rate

9. Americas Programmatic Advertising Market

  • 9.1. Introduction
  • 9.2. Argentina
  • 9.3. Brazil
  • 9.4. Canada
  • 9.5. Mexico
  • 9.6. United States

10. Asia-Pacific Programmatic Advertising Market

  • 10.1. Introduction
  • 10.2. Australia
  • 10.3. China
  • 10.4. India
  • 10.5. Indonesia
  • 10.6. Japan
  • 10.7. Malaysia
  • 10.8. Philippines
  • 10.9. Singapore
  • 10.10. South Korea
  • 10.11. Taiwan
  • 10.12. Thailand
  • 10.13. Vietnam

11. Europe, Middle East & Africa Programmatic Advertising Market

  • 11.1. Introduction
  • 11.2. Denmark
  • 11.3. Egypt
  • 11.4. Finland
  • 11.5. France
  • 11.6. Germany
  • 11.7. Israel
  • 11.8. Italy
  • 11.9. Netherlands
  • 11.10. Nigeria
  • 11.11. Norway
  • 11.12. Poland
  • 11.13. Qatar
  • 11.14. Russia
  • 11.15. Saudi Arabia
  • 11.16. South Africa
  • 11.17. Spain
  • 11.18. Sweden
  • 11.19. Switzerland
  • 11.20. Turkey
  • 11.21. United Arab Emirates
  • 11.22. United Kingdom

12. Competitive Landscape

  • 12.1. FPNV Positioning Matrix
  • 12.2. Market Share Analysis, By Key Player
  • 12.3. Competitive Scenario Analysis, By Key Player

13. List of Company Mentioned

14. Appendix

  • 14.1. Discussion Guide
  • 14.2. License & Pricing

LIST OF FIGURES

  • FIGURE 1. PROGRAMMATIC ADVERTISING MARKET RESEARCH PROCESS
  • FIGURE 2. PROGRAMMATIC ADVERTISING MARKET SIZE, 2022 VS 2030
  • FIGURE 3. PROGRAMMATIC ADVERTISING MARKET SIZE, 2018-2030 (USD MILLION)
  • FIGURE 4. PROGRAMMATIC ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2022 VS 2030 (%)
  • FIGURE 5. PROGRAMMATIC ADVERTISING MARKET SIZE, BY MEDIA TYPE, 2022 VS 2030 (%)
  • FIGURE 6. PROGRAMMATIC ADVERTISING MARKET SIZE, BY PLATFORM TYPE, 2022 VS 2030 (%)
  • FIGURE 7. PROGRAMMATIC ADVERTISING MARKET SIZE, BY REGION, 2022 VS 2030 (%)
  • FIGURE 8. PROGRAMMATIC ADVERTISING MARKET DYNAMICS
  • FIGURE 9. PROGRAMMATIC ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2022 VS 2023 VS 2030 (USD MILLION)
  • FIGURE 10. PROGRAMMATIC ADVERTISING MARKET SIZE, BY MEDIA TYPE, 2022 VS 2023 VS 2030 (USD MILLION)
  • FIGURE 11. PROGRAMMATIC ADVERTISING MARKET SIZE, BY PLATFORM TYPE, 2022 VS 2023 VS 2030 (USD MILLION)
  • FIGURE 12. AMERICAS PROGRAMMATIC ADVERTISING MARKET SIZE, BY COUNTRY, 2022 VS 2023 VS 2030 (USD MILLION)
  • FIGURE 13. UNITED STATES PROGRAMMATIC ADVERTISING MARKET SIZE, BY STATE, 2022 VS 2023 VS 2030 (USD MILLION)
  • FIGURE 14. ASIA-PACIFIC PROGRAMMATIC ADVERTISING MARKET SIZE, BY COUNTRY, 2022 VS 2023 VS 2030 (USD MILLION)
  • FIGURE 15. EUROPE, MIDDLE EAST & AFRICA PROGRAMMATIC ADVERTISING MARKET SIZE, BY COUNTRY, 2022 VS 2023 VS 2030 (USD MILLION)
  • FIGURE 16. PROGRAMMATIC ADVERTISING MARKET, FPNV POSITIONING MATRIX, 2022
  • FIGURE 17. PROGRAMMATIC ADVERTISING MARKET SHARE, BY KEY PLAYER, 2022

LIST OF TABLES

  • TABLE 1. PROGRAMMATIC ADVERTISING MARKET SEGMENTATION & COVERAGE
  • TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2022
  • TABLE 3. PROGRAMMATIC ADVERTISING MARKET SIZE, 2018-2030 (USD MILLION)
  • TABLE 4. PROGRAMMATIC ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
  • TABLE 5. PROGRAMMATIC ADVERTISING MARKET SIZE, BY DESKTOP, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 6. PROGRAMMATIC ADVERTISING MARKET SIZE, BY MOBILE, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 7. PROGRAMMATIC ADVERTISING MARKET SIZE, BY MEDIA TYPE, 2018-2030 (USD MILLION)
  • TABLE 8. PROGRAMMATIC ADVERTISING MARKET SIZE, BY AUDIO ADS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 9. PROGRAMMATIC ADVERTISING MARKET SIZE, BY DIGITAL DISPLAY, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 10. PROGRAMMATIC ADVERTISING MARKET SIZE, BY DOOH, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 11. PROGRAMMATIC ADVERTISING MARKET SIZE, BY SOCIAL ADS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 12. PROGRAMMATIC ADVERTISING MARKET SIZE, BY VIDEO ADS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 13. PROGRAMMATIC ADVERTISING MARKET SIZE, BY PLATFORM TYPE, 2018-2030 (USD MILLION)
  • TABLE 14. PROGRAMMATIC ADVERTISING MARKET SIZE, BY AUTOMATED GUARANTEED, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 15. PROGRAMMATIC ADVERTISING MARKET SIZE, BY PRIVATE MARKETPLACE GUARANTEED, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 16. PROGRAMMATIC ADVERTISING MARKET SIZE, BY REAL TIME BUYING, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 17. PROGRAMMATIC ADVERTISING MARKET SIZE, BY UNRESERVED FIXED-RATE, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 18. AMERICAS PROGRAMMATIC ADVERTISING MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 19. AMERICAS PROGRAMMATIC ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
  • TABLE 20. AMERICAS PROGRAMMATIC ADVERTISING MARKET SIZE, BY MEDIA TYPE, 2018-2030 (USD MILLION)
  • TABLE 21. AMERICAS PROGRAMMATIC ADVERTISING MARKET SIZE, BY PLATFORM TYPE, 2018-2030 (USD MILLION)
  • TABLE 22. ARGENTINA PROGRAMMATIC ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
  • TABLE 23. ARGENTINA PROGRAMMATIC ADVERTISING MARKET SIZE, BY MEDIA TYPE, 2018-2030 (USD MILLION)
  • TABLE 24. ARGENTINA PROGRAMMATIC ADVERTISING MARKET SIZE, BY PLATFORM TYPE, 2018-2030 (USD MILLION)
  • TABLE 25. BRAZIL PROGRAMMATIC ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
  • TABLE 26. BRAZIL PROGRAMMATIC ADVERTISING MARKET SIZE, BY MEDIA TYPE, 2018-2030 (USD MILLION)
  • TABLE 27. BRAZIL PROGRAMMATIC ADVERTISING MARKET SIZE, BY PLATFORM TYPE, 2018-2030 (USD MILLION)
  • TABLE 28. CANADA PROGRAMMATIC ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
  • TABLE 29. CANADA PROGRAMMATIC ADVERTISING MARKET SIZE, BY MEDIA TYPE, 2018-2030 (USD MILLION)
  • TABLE 30. CANADA PROGRAMMATIC ADVERTISING MARKET SIZE, BY PLATFORM TYPE, 2018-2030 (USD MILLION)
  • TABLE 31. MEXICO PROGRAMMATIC ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
  • TABLE 32. MEXICO PROGRAMMATIC ADVERTISING MARKET SIZE, BY MEDIA TYPE, 2018-2030 (USD MILLION)
  • TABLE 33. MEXICO PROGRAMMATIC ADVERTISING MARKET SIZE, BY PLATFORM TYPE, 2018-2030 (USD MILLION)
  • TABLE 34. UNITED STATES PROGRAMMATIC ADVERTISING MARKET SIZE, BY STATE, 2018-2030 (USD MILLION)
  • TABLE 35. UNITED STATES PROGRAMMATIC ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
  • TABLE 36. UNITED STATES PROGRAMMATIC ADVERTISING MARKET SIZE, BY MEDIA TYPE, 2018-2030 (USD MILLION)
  • TABLE 37. UNITED STATES PROGRAMMATIC ADVERTISING MARKET SIZE, BY PLATFORM TYPE, 2018-2030 (USD MILLION)
  • TABLE 38. ASIA-PACIFIC PROGRAMMATIC ADVERTISING MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 39. ASIA-PACIFIC PROGRAMMATIC ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
  • TABLE 40. ASIA-PACIFIC PROGRAMMATIC ADVERTISING MARKET SIZE, BY MEDIA TYPE, 2018-2030 (USD MILLION)
  • TABLE 41. ASIA-PACIFIC PROGRAMMATIC ADVERTISING MARKET SIZE, BY PLATFORM TYPE, 2018-2030 (USD MILLION)
  • TABLE 42. AUSTRALIA PROGRAMMATIC ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
  • TABLE 43. AUSTRALIA PROGRAMMATIC ADVERTISING MARKET SIZE, BY MEDIA TYPE, 2018-2030 (USD MILLION)
  • TABLE 44. AUSTRALIA PROGRAMMATIC ADVERTISING MARKET SIZE, BY PLATFORM TYPE, 2018-2030 (USD MILLION)
  • TABLE 45. CHINA PROGRAMMATIC ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
  • TABLE 46. CHINA PROGRAMMATIC ADVERTISING MARKET SIZE, BY MEDIA TYPE, 2018-2030 (USD MILLION)
  • TABLE 47. CHINA PROGRAMMATIC ADVERTISING MARKET SIZE, BY PLATFORM TYPE, 2018-2030 (USD MILLION)
  • TABLE 48. INDIA PROGRAMMATIC ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
  • TABLE 49. INDIA PROGRAMMATIC ADVERTISING MARKET SIZE, BY MEDIA TYPE, 2018-2030 (USD MILLION)
  • TABLE 50. INDIA PROGRAMMATIC ADVERTISING MARKET SIZE, BY PLATFORM TYPE, 2018-2030 (USD MILLION)
  • TABLE 51. INDONESIA PROGRAMMATIC ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
  • TABLE 52. INDONESIA PROGRAMMATIC ADVERTISING MARKET SIZE, BY MEDIA TYPE, 2018-2030 (USD MILLION)
  • TABLE 53. INDONESIA PROGRAMMATIC ADVERTISING MARKET SIZE, BY PLATFORM TYPE, 2018-2030 (USD MILLION)
  • TABLE 54. JAPAN PROGRAMMATIC ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
  • TABLE 55. JAPAN PROGRAMMATIC ADVERTISING MARKET SIZE, BY MEDIA TYPE, 2018-2030 (USD MILLION)
  • TABLE 56. JAPAN PROGRAMMATIC ADVERTISING MARKET SIZE, BY PLATFORM TYPE, 2018-2030 (USD MILLION)
  • TABLE 57. MALAYSIA PROGRAMMATIC ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
  • TABLE 58. MALAYSIA PROGRAMMATIC ADVERTISING MARKET SIZE, BY MEDIA TYPE, 2018-2030 (USD MILLION)
  • TABLE 59. MALAYSIA PROGRAMMATIC ADVERTISING MARKET SIZE, BY PLATFORM TYPE, 2018-2030 (USD MILLION)
  • TABLE 60. PHILIPPINES PROGRAMMATIC ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
  • TABLE 61. PHILIPPINES PROGRAMMATIC ADVERTISING MARKET SIZE, BY MEDIA TYPE, 2018-2030 (USD MILLION)
  • TABLE 62. PHILIPPINES PROGRAMMATIC ADVERTISING MARKET SIZE, BY PLATFORM TYPE, 2018-2030 (USD MILLION)
  • TABLE 63. SINGAPORE PROGRAMMATIC ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
  • TABLE 64. SINGAPORE PROGRAMMATIC ADVERTISING MARKET SIZE, BY MEDIA TYPE, 2018-2030 (USD MILLION)
  • TABLE 65. SINGAPORE PROGRAMMATIC ADVERTISING MARKET SIZE, BY PLATFORM TYPE, 2018-2030 (USD MILLION)
  • TABLE 66. SOUTH KOREA PROGRAMMATIC ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
  • TABLE 67. SOUTH KOREA PROGRAMMATIC ADVERTISING MARKET SIZE, BY MEDIA TYPE, 2018-2030 (USD MILLION)
  • TABLE 68. SOUTH KOREA PROGRAMMATIC ADVERTISING MARKET SIZE, BY PLATFORM TYPE, 2018-2030 (USD MILLION)
  • TABLE 69. TAIWAN PROGRAMMATIC ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
  • TABLE 70. TAIWAN PROGRAMMATIC ADVERTISING MARKET SIZE, BY MEDIA TYPE, 2018-2030 (USD MILLION)
  • TABLE 71. TAIWAN PROGRAMMATIC ADVERTISING MARKET SIZE, BY PLATFORM TYPE, 2018-2030 (USD MILLION)
  • TABLE 72. THAILAND PROGRAMMATIC ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
  • TABLE 73. THAILAND PROGRAMMATIC ADVERTISING MARKET SIZE, BY MEDIA TYPE, 2018-2030 (USD MILLION)
  • TABLE 74. THAILAND PROGRAMMATIC ADVERTISING MARKET SIZE, BY PLATFORM TYPE, 2018-2030 (USD MILLION)
  • TABLE 75. VIETNAM PROGRAMMATIC ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
  • TABLE 76. VIETNAM PROGRAMMATIC ADVERTISING MARKET SIZE, BY MEDIA TYPE, 2018-2030 (USD MILLION)
  • TABLE 77. VIETNAM PROGRAMMATIC ADVERTISING MARKET SIZE, BY PLATFORM TYPE, 2018-2030 (USD MILLION)
  • TABLE 78. EUROPE, MIDDLE EAST & AFRICA PROGRAMMATIC ADVERTISING MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 79. EUROPE, MIDDLE EAST & AFRICA PROGRAMMATIC ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
  • TABLE 80. EUROPE, MIDDLE EAST & AFRICA PROGRAMMATIC ADVERTISING MARKET SIZE, BY MEDIA TYPE, 2018-2030 (USD MILLION)
  • TABLE 81. EUROPE, MIDDLE EAST & AFRICA PROGRAMMATIC ADVERTISING MARKET SIZE, BY PLATFORM TYPE, 2018-2030 (USD MILLION)
  • TABLE 82. DENMARK PROGRAMMATIC ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
  • TABLE 83. DENMARK PROGRAMMATIC ADVERTISING MARKET SIZE, BY MEDIA TYPE, 2018-2030 (USD MILLION)
  • TABLE 84. DENMARK PROGRAMMATIC ADVERTISING MARKET SIZE, BY PLATFORM TYPE, 2018-2030 (USD MILLION)
  • TABLE 85. EGYPT PROGRAMMATIC ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
  • TABLE 86. EGYPT PROGRAMMATIC ADVERTISING MARKET SIZE, BY MEDIA TYPE, 2018-2030 (USD MILLION)
  • TABLE 87. EGYPT PROGRAMMATIC ADVERTISING MARKET SIZE, BY PLATFORM TYPE, 2018-2030 (USD MILLION)
  • TABLE 88. FINLAND PROGRAMMATIC ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
  • TABLE 89. FINLAND PROGRAMMATIC ADVERTISING MARKET SIZE, BY MEDIA TYPE, 2018-2030 (USD MILLION)
  • TABLE 90. FINLAND PROGRAMMATIC ADVERTISING MARKET SIZE, BY PLATFORM TYPE, 2018-2030 (USD MILLION)
  • TABLE 91. FRANCE PROGRAMMATIC ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
  • TABLE 92. FRANCE PROGRAMMATIC ADVERTISING MARKET SIZE, BY MEDIA TYPE, 2018-2030 (USD MILLION)
  • TABLE 93. FRANCE PROGRAMMATIC ADVERTISING MARKET SIZE, BY PLATFORM TYPE, 2018-2030 (USD MILLION)
  • TABLE 94. GERMANY PROGRAMMATIC ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
  • TABLE 95. GERMANY PROGRAMMATIC ADVERTISING MARKET SIZE, BY MEDIA TYPE, 2018-2030 (USD MILLION)
  • TABLE 96. GERMANY PROGRAMMATIC ADVERTISING MARKET SIZE, BY PLATFORM TYPE, 2018-2030 (USD MILLION)
  • TABLE 97. ISRAEL PROGRAMMATIC ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
  • TABLE 98. ISRAEL PROGRAMMATIC ADVERTISING MARKET SIZE, BY MEDIA TYPE, 2018-2030 (USD MILLION)
  • TABLE 99. ISRAEL PROGRAMMATIC ADVERTISING MARKET SIZE, BY PLATFORM TYPE, 2018-2030 (USD MILLION)
  • TABLE 100. ITALY PROGRAMMATIC ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
  • TABLE 101. ITALY PROGRAMMATIC ADVERTISING MARKET SIZE, BY MEDIA TYPE, 2018-2030 (USD MILLION)
  • TABLE 102. ITALY PROGRAMMATIC ADVERTISING MARKET SIZE, BY PLATFORM TYPE, 2018-2030 (USD MILLION)
  • TABLE 103. NETHERLANDS PROGRAMMATIC ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
  • TABLE 104. NETHERLANDS PROGRAMMATIC ADVERTISING MARKET SIZE, BY MEDIA TYPE, 2018-2030 (USD MILLION)
  • TABLE 105. NETHERLANDS PROGRAMMATIC ADVERTISING MARKET SIZE, BY PLATFORM TYPE, 2018-2030 (USD MILLION)
  • TABLE 106. NIGERIA PROGRAMMATIC ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
  • TABLE 107. NIGERIA PROGRAMMATIC ADVERTISING MARKET SIZE, BY MEDIA TYPE, 2018-2030 (USD MILLION)
  • TABLE 108. NIGERIA PROGRAMMATIC ADVERTISING MARKET SIZE, BY PLATFORM TYPE, 2018-2030 (USD MILLION)
  • TABLE 109. NORWAY PROGRAMMATIC ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
  • TABLE 110. NORWAY PROGRAMMATIC ADVERTISING MARKET SIZE, BY MEDIA TYPE, 2018-2030 (USD MILLION)
  • TABLE 111. NORWAY PROGRAMMATIC ADVERTISING MARKET SIZE, BY PLATFORM TYPE, 2018-2030 (USD MILLION)
  • TABLE 112. POLAND PROGRAMMATIC ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
  • TABLE 113. POLAND PROGRAMMATIC ADVERTISING MARKET SIZE, BY MEDIA TYPE, 2018-2030 (USD MILLION)
  • TABLE 114. POLAND PROGRAMMATIC ADVERTISING MARKET SIZE, BY PLATFORM TYPE, 2018-2030 (USD MILLION)
  • TABLE 115. QATAR PROGRAMMATIC ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
  • TABLE 116. QATAR PROGRAMMATIC ADVERTISING MARKET SIZE, BY MEDIA TYPE, 2018-2030 (USD MILLION)
  • TABLE 117. QATAR PROGRAMMATIC ADVERTISING MARKET SIZE, BY PLATFORM TYPE, 2018-2030 (USD MILLION)
  • TABLE 118. RUSSIA PROGRAMMATIC ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
  • TABLE 119. RUSSIA PROGRAMMATIC ADVERTISING MARKET SIZE, BY MEDIA TYPE, 2018-2030 (USD MILLION)
  • TABLE 120. RUSSIA PROGRAMMATIC ADVERTISING MARKET SIZE, BY PLATFORM TYPE, 2018-2030 (USD MILLION)
  • TABLE 121. SAUDI ARABIA PROGRAMMATIC ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
  • TABLE 122. SAUDI ARABIA PROGRAMMATIC ADVERTISING MARKET SIZE, BY MEDIA TYPE, 2018-2030 (USD MILLION)
  • TABLE 123. SAUDI ARABIA PROGRAMMATIC ADVERTISING MARKET SIZE, BY PLATFORM TYPE, 2018-2030 (USD MILLION)
  • TABLE 124. SOUTH AFRICA PROGRAMMATIC ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
  • TABLE 125. SOUTH AFRICA PROGRAMMATIC ADVERTISING MARKET SIZE, BY MEDIA TYPE, 2018-2030 (USD MILLION)
  • TABLE 126. SOUTH AFRICA PROGRAMMATIC ADVERTISING MARKET SIZE, BY PLATFORM TYPE, 2018-2030 (USD MILLION)
  • TABLE 127. SPAIN PROGRAMMATIC ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
  • TABLE 128. SPAIN PROGRAMMATIC ADVERTISING MARKET SIZE, BY MEDIA TYPE, 2018-2030 (USD MILLION)
  • TABLE 129. SPAIN PROGRAMMATIC ADVERTISING MARKET SIZE, BY PLATFORM TYPE, 2018-2030 (USD MILLION)
  • TABLE 130. SWEDEN PROGRAMMATIC ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
  • TABLE 131. SWEDEN PROGRAMMATIC ADVERTISING MARKET SIZE, BY MEDIA TYPE, 2018-2030 (USD MILLION)
  • TABLE 132. SWEDEN PROGRAMMATIC ADVERTISING MARKET SIZE, BY PLATFORM TYPE, 2018-2030 (USD MILLION)
  • TABLE 133. SWITZERLAND PROGRAMMATIC ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
  • TABLE 134. SWITZERLAND PROGRAMMATIC ADVERTISING MARKET SIZE, BY MEDIA TYPE, 2018-2030 (USD MILLION)
  • TABLE 135. SWITZERLAND PROGRAMMATIC ADVERTISING MARKET SIZE, BY PLATFORM TYPE, 2018-2030 (USD MILLION)
  • TABLE 136. TURKEY PROGRAMMATIC ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
  • TABLE 137. TURKEY PROGRAMMATIC ADVERTISING MARKET SIZE, BY MEDIA TYPE, 2018-2030 (USD MILLION)
  • TABLE 138. TURKEY PROGRAMMATIC ADVERTISING MARKET SIZE, BY PLATFORM TYPE, 2018-2030 (USD MILLION)
  • TABLE 139. UNITED ARAB EMIRATES PROGRAMMATIC ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
  • TABLE 140. UNITED ARAB EMIRATES PROGRAMMATIC ADVERTISING MARKET SIZE, BY MEDIA TYPE, 2018-2030 (USD MILLION)
  • TABLE 141. UNITED ARAB EMIRATES PROGRAMMATIC ADVERTISING MARKET SIZE, BY PLATFORM TYPE, 2018-2030 (USD MILLION)
  • TABLE 142. UNITED KINGDOM PROGRAMMATIC ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2030 (USD MILLION)
  • TABLE 143. UNITED KINGDOM PROGRAMMATIC ADVERTISING MARKET SIZE, BY MEDIA TYPE, 2018-2030 (USD MILLION)
  • TABLE 144. UNITED KINGDOM PROGRAMMATIC ADVERTISING MARKET SIZE, BY PLATFORM TYPE, 2018-2030 (USD MILLION)
  • TABLE 145. PROGRAMMATIC ADVERTISING MARKET, FPNV POSITIONING MATRIX, 2022
  • TABLE 146. PROGRAMMATIC ADVERTISING MARKET SHARE, BY KEY PLAYER, 2022
  • TABLE 147. PROGRAMMATIC ADVERTISING MARKET LICENSE & PRICING