市場調查報告書
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1370459
統一通訊市場:2023-2028 年全球產業趨勢、佔有率、規模、成長、機會與預測Unified Communications Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028 |
2022年全球統一通訊市場規模達1,070億美元。展望未來,IMARC Group預計到2028年市場規模將達到2,760億美元,2023-2028年年複合成長率(CAGR)為17%。對客戶溝通管道的需求不斷成長、協作數量不斷增加以及遠端工作的出現是推動市場的一些關鍵因素。
統一通訊(UC)是指將各種通訊管道、工具和技術整合到單一平台中的概念。這些平台為用戶提供無縫、一致和全面的通訊體驗,無論其位置或設備如何。他們的目標是改善員工、客戶和合作夥伴之間的溝通和協作,從而提高生產力、效率和創新。此外,典型統一通訊解決方案的基本組件包括語音、視訊、訊息傳遞、狀態和協作工具。語音通訊通常透過 IP 語音 (VoIP) 技術提供,該技術使語音通話能夠透過網路而不是傳統的電話線傳輸。另一方面,視訊通訊允許使用者舉行虛擬會議、大會和網路研討會,並具有螢幕共享、白板和文件共享等功能。此外,它們還透過減少對多種通訊工具和服務的需求來節省成本。借助統一平台,企業可以簡化其通訊基礎設施、降低維護和支援成本並簡化計費流程。此外,它們還可以與其他業務應用程式(例如客戶關係管理(CRM)系統)整合,以提供全面且統一的客戶互動視圖。
視訊會議需求不斷成長主要推動了全球市場。隨著差旅成本的上升和遠端工作變得越來越普遍,視訊會議提供了一種經濟高效的方式來連接團隊和客戶。統一通訊解決方案提供與視訊會議工具的無縫整合,使團隊能夠更輕鬆地在任何地方進行協作和連接,這對市場做出了貢獻。同時,隨著組織變得更加分散,團隊在多個地點工作,越來越多的協作極大地支持了市場。由於統一通訊解決方案提供了行動優先的方法,因此使用戶能夠從任何裝置存取所有通訊管道被認為是成長誘導因素。除此之外,雲端服務因其眾多優勢(包括可擴展性、靈活性和成本效益)而廣泛採用,正在對市場產生積極影響。除此之外,對電子郵件、電話、聊天和社群媒體等客戶溝通管道不斷成長的需求也推動了這項需求,以提供更個人化和反應迅速的客戶體驗。此外,統一通訊解決方案與人工智慧、機器學習和物聯網 (IoT) 等其他技術的持續整合正在創造積極的市場前景。
The global unified communications market size reached US$ 107 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 276 Billion by 2028, exhibiting a growth rate (CAGR) of 17% during 2023-2028. The growing demand for customer communication channels, the increasing number of collaborations, and the emergence of remote working represent some of the key factors driving the market.
Unified communications (UC) refer to a concept that refers to the integration of various communication channels, tools, and technologies into a single platform. These platforms provide users with a seamless, consistent, and comprehensive communication experience, regardless of their location or device. They aim to improve communication and collaboration among employees, customers, and partners, leading to increased productivity, efficiency, and innovation. Additionally, the essential components of a typical UC solution include voice, video, messaging, presence, and collaboration tools. Voice communication is usually provided through voice over IP (VoIP) technology, which enables voice calls to be transmitted over the internet instead of traditional telephone lines. Video communication, on the other hand, allows users to hold virtual meetings, conferences, and webinars, with features, such as screen sharing, whiteboarding, and document sharing. Moreover, they also provide cost savings by reducing the need for multiple communication tools and services. With a unified platform, businesses can streamline their communication infrastructure, reduce maintenance and support costs, and simplify their billing processes. In addition, they can integrate with other business applications, such as customer relationship management (CRM) systems, to provide a comprehensive and unified view of customer interactions.
The escalating demand for video conferencing majorly drives the global market. As travel costs rise and remote work becomes more common, video conferencing offers a cost-effective way to connect teams and clients. UC solutions provide seamless integration with video conferencing tools, making it easier for teams to collaborate and connect from anywhere, which is contributing to the market. Along with this, the increasing number of collaborations is significantly supporting the market as organizations are becoming more distributed, with teams working across multiple locations. Since UC solutions provide a mobile-first approach, enabling users to access all communication channels from any device is considered as a growth-inducing factor. In addition to this, the widespread adoption of cloud services due to their numerous benefits, including scalability, flexibility, and cost-effectiveness, is positively influencing the market. Apart from this, the growing demand for customer communication channels, such as email, phone, chat, and social media to deliver a more personalized and responsive customer experience is also providing a thrust to the demand. Moreover, the rising integration of UC solutions with other technologies, such as artificial intelligence, machine learning, and the Internet of Things (IoT) is creating a positive market outlook.
IMARC Group provides an analysis of the key trends in each sub-segment of the global unified communications market report, along with forecasts at the global, regional and country level from 2023-2028. Our report has categorized the market based on component, product, organization size and end user.
Solution
Instant and Unified Messaging
Audio and Video Conferencing
IP Telephony
Others
Services
Professional Services
Managed Services
The report has provided a detailed breakup and analysis of the unified communications market based on the component. This includes solution (instant and unified messaging, audio and video conferencing, IP telephony, and others), and services (professional services and managed services). According to the report, solution (instant and unified messaging) represented the largest segment.
On-premises
Hosted
A detailed breakup and analysis of the unified communications market based on the product has also been provided in the report. This includes on-premises and hosted. According to the report, on-premises accounted for the largest market.
Small and Medium-sized Enterprises
Large Enterprises
The report has provided a detailed breakup and analysis of the unified communications market based on the organization size. This includes small and medium-sized enterprises, and large enterprises. According to the report, the large enterprises accounted for the largest market.
Enterprises
Education
Government
Healthcare
Others
A detailed breakup and analysis of the unified communications market based on the end user has also been provided in the report. This includes enterprises, education, government, healthcare, and others.
North America
United States
Canada
Asia-Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America was the largest market for unified communications. Some of the factors driving North America unified communications market included the rising remote workforce, continual technological advancements, and increasing business automation.
The report has also provided a comprehensive analysis of the competitive landscape in the global unified communications market. Competitive analysis such as market structure, market share by key players, player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided. Some of the companies covered include 8x8 Inc., Avaya Holdings Corp., Cisco Systems Inc., GoTo (Citrix Systems Inc.), Huawei Technologies Co. Ltd., Microsoft Corporation, Mitel Networks Corporation, NEC Corporation (AT&T Inc.), Ringcentral Inc., Verizon Communications Inc. and Vonage Holdings Corp. (Telefonaktiebolaget LM Ericsson). Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.