市場調查報告書
商品編碼
1119143
全球遺產旅遊市場規模調查,按類型(文化遺產、自然遺產、非物質遺產)、用戶(30以下、31-50、51-70、71歲以上)、預訂渠道(在線、離線)、區域預測2022-2028Global Heritage Tourism Market Size study, by Type (Cultural Heritage, Natural Heritage, Intangible Heritage) by End-user (30 & Under, 31 to 50, 51 to 70, 71 and Above) by Booking Channel (Online, Offline) and Regional Forecasts 2022-2028 |
2021 年世界遺產旅遊市場價值約為 5569.6 億美元,預計在 2022-2028 年的預測期內將以超過 3.80% 的健康增長率增長。
政府鼓勵旅遊部門文化的措施極大地推動了旅遊業的擴張。例如,聯合國已將 2018 年指定為歐洲文化遺產年,為發展和推廣文化旅遊提供了難得的機會。文化與國際旅行的日益相關性也在推動增長。度假時,旅行者越來越多地尋找有形和無形的文化。這些旅遊目的地提供了該地區獨特的物質、精神和智力知識。此外,世界各國政府都在推出大規模措施來促進當地的遺產旅遊產業,預計這將對全球文化旅遊市場的增長產生重大影響。對文化旅遊的興趣日益濃厚,正在加速世界遺產旅遊業務的興起。根據聯合國世界旅遊組織(WTO)的數據,文化和歷史旅遊約佔全球年度旅遊總價值的40%。由於消費者生活方式的改變、新的文化形式以及數字技術的不斷創新,該領域正在不斷變化。此外,旅遊行業數字化和數字創新的增長趨勢預計將不僅有助於文化旅遊的發展,還將有助於整個旅遊業務的發展。此外,圖書館與信息資源委員會和斯坦福圖書館於 2020 年 7 月宣布將建立一個公共平台——中東數字圖書館。該圖書館提供訪問中東和北非文化遺產的途徑,有望激發遊客對文化旅遊的興趣。例如,亞馬遜計劃在 2020 年 9 月推出虛擬旅遊和體驗平台 Amazon Explore。這個 VR 應用程序提供到遙遠的旅遊目的地的旅遊以及對文化和自然景點(如寺廟和宮殿)的遊覽。該服務目前在美國可用。 2021 年 9 月,我們宣布了一種團體體驗,一個團體最多可有 7 名消費者參與。另一方面,遺產旅遊的高成本限制了 2022-2028 年預測期內的市場擴張。
在全球遺產旅遊市場研究中考慮的重點地區是亞太地區、北美、歐洲、拉丁美洲和世界其他地區。亞太地區擁有最大的市場份額。這是由於該地區豐富的文化遺產(主要由中國、印度和日本提供)。越來越多的國內外遊客和在該地區停留的時間更長是增加收入和收入分享的因素。預計中東和非洲在預測期內將迅速上升。預計政府為促進該地區旅遊和文化而開展的活動將在預測期內推動該行業的增長。
本報告中包括的主要市場參與者是:
ACE 文化旅遊有限公司
出埃及記
Expedia Group, Inc.
BCD 旅遊
途易股份
ATG 旅遊
Kesari Tours Pvato 有限公司
卡爾森旅行車裡德旅行
馬丁蘭德爾旅行
旅遊領導小組
本研究的目的是確定近年來各個細分市場和國家/地區的市場規模,並預測未來 8 年的價值。該報告旨在包括按地區和國家研究的行業的定性和定量方面。此外,它還提供了有關關鍵方面的詳細信息,例如定義市場未來增長的驅動因素和挑戰。此外,報告還應詳細分析主要參與者的競爭格局和產品供應,以及微觀市場中可供利益相關者投資的機會。市場的詳細細分和子細分如下所述。
按類型
文化遺產
自然遺產
非物質文化遺產
按最終用戶
30 歲以下
31-50 歲
51-70 歲
71+
按預訂渠道
在線
離線
按地區
北美
美國
加拿大
歐洲
英國
德國
法國
西班牙
意大利
其他歐洲
亞太地區
中國
印度
日本
澳大利亞
韓國
其他亞太地區
拉丁美洲
巴西
墨西哥
世界其他地方
此外,本研究考慮的年份是:
實際年份 - 2018 年、2019 年、2020 年
2021 年基準年
預測期 - 2022 年 至 2028 年
本報告,全球遺產旅遊市場目標受眾
主要諮詢公司和顧問
大公司、中型公司、中小企業
風險投資
增值經銷商 (VAR)
第三方知識提供者
投資銀行家
投資者
Global Heritage Tourism Market is valued approximately USD 556.96 billion in 2021 and is anticipated to grow with a healthy growth rate of more than 3.80% over the forecast period 2022-2028. Government measures to encourage culture in the tourist sector have significantly fueled expansion. For example, the United Nations designated 2018 as the European Year of Cultural Heritage, providing an exceptional chance to develop and promote cultural tourism. The rising relevance of culture in foreign travel is also driving expansion. While on vacation, travelers are increasingly searching for concrete and intangible cultures. These attractions offer unique material, spiritual, and intellectual knowledge about the area. Furthermore, governments throughout the world are launching large measures to promote the regional heritage travel industry, which is projected to have a significant influence on the growth of the Global Cultural Tourism Market. The growing interest in cultural travel is accelerating the rise of the global heritage tourism business. According to the United Nations World Tourism Organization, cultural and historical travel accounts for around 40% of all tourism worldwide per year. The sector is constantly changing, driven by changing consumer lifestyles, emerging forms of culture, and increased digital innovation. Furthermore, the growing trend of digitization and digital innovation in the travel and tourism sector is predicted to help the entire travel business as well as cultural tourism expand. In addition, The Council on Library and Information Resources and Stanford Libraries announced the creation of the Digital Library of the Middle East, a public platform, in July 2020. The library provides access to the Middle Eastern and North African cultural legacies, which is projected to stimulate tourist interest in cultural tourism. Amazon, for example, will launch Amazon Explore, a virtual tour and experience platform, in September 2020. The VR application offers tours to distant destinations as well as excursions to cultural and natural attractions such as temples and palaces. This service is currently accessible in the United States. The firm announced group experiences, with up to seven consumers in a group, in September 2021. The high cost of Heritage Tourism, on the other hand, stifles market expansion over the projection period of 2022-2028.
The key regions considered for the Global Heritage Tourism Market study includes Asia Pacific, North America, Europe, Latin America, and Rest of the World. Asia Pacific has the biggest market share. This is due to the region's abundant cultural endowments, which are mostly given by China, India, and Japan. Higher domestic and international visitor arrivals, as well as longer durations of stay in the region, provide for increased income creation and revenue sharing. During the projection period, the Middle East and Africa are predicted to rise rapidly. Increasing government activities to promote tourism and culture in the region are likely to fuel sector growth throughout the forecast period.
The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming eight years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within each of the regions and countries involved in the study. Furthermore, the report also caters the detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, the report shall also incorporate available opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:
List of figures